about us

OUR STORY: HOW WE CAME WHERE WE ARE TODAY

LAND ROVER TREASURE JEEP SAFARI

– BEST EVER JEEP SAFARI TO DISCOVER CYPRUS OUT OF PAPHOS –

Land Rover Treasure Jeep Safari was formally known as Hilde Jeep Safari the founders of the Jeep Safari in Cyprus.

The owner of the company Riccos, grew up in and around Land Rovers and to no surprise ended up with a big passion and great knowledge of Land Rovers. As a young driven man, he set up his own successful business with watersports/sunbeds on the beaches of Paphos from where in the beginning of the 1980’s he started developing the first Land Rover Jeep Safaris. What started as a need to show some special places to friends met on the beach developed in a full range of 4×4 trips for the people that were visiting his country. A completely unknown new concept at that time, with tours to the Akamas Peninsula & Troodos mountains that included BBQ’s & life music of course using Land Rover Jeeps.

Long wheel-based Series to start with and by 1989/90 moving on to Defenders. Hearing about these trips the tour-operators couldn’t wait to “get in” in this popular activity and the business developed quick. By mid-nineties the company was running over 22 Land Rover Defender Jeeps and picking up guests Island wide. It was that time the only company who was already going by Jeep to the famous “Blue Lagoon”.

Then came the time when commerce & scale took over and we felt we could not give our guests the quality of trips they deserved so we took the difficult decision to downsize, to stop cooperation with big holiday companies and to go back to the drawing board. BEST DECISION EVER! We developed the Safaris to trips we would like to take ourselves, a trip never to forget with special memories and who knows new friendships made.

Still operating today now under the NEW NAME LAND ROVER TREASURE JEEP SAFARI our aim is still to show our guests the real Cyprus with the real feel of the hospitality it’s known for with loads of info and a big smile in a safe way. 😊